Monday, January 19, 2026

The Wonderful World of Wine (WWW): Episode 307 - Wine Social Media Star Kelly Axelrad (audio)

Hosts Kim Simone and Mark Lenzi explore all things wine with you!

Episode 307 - Wine Social Media Star Kelly Axelrad
Episode 307 - Wine Social
Media Star Kelly Axelrad
Wine Social Media Star Kelly Axelrad

Dive into a fascinating episode of The Wonderful World of Wine (WWW) as hosts Kim and Mark sit down with the powerhouse wine entrepreneur and social media superstar, Kelly Axelrad!

From college wine enthusiast to one of the top wine influencers in the world  with over 175K followers — how did she do it? Kelly pulls back the curtain on her remarkable journey, sharing stories from her extensive travels to over 700 wineries and how she cultivated her deep passion and knowledge for wine.

But Kelly isn't just an influencer; she's a winery owner! Get the inside scoop on her Sonoma, CA-based company, Carnival Wine Co. (www.carnivalwineco.com)

Carnival Wine Company, which specializes in fabulous sparkling wine. She'll discuss her winemaker, where she sources her grapes, and what makes her bubbly so special.

Plus, if you're curious about content creation and personal branding, this episode is a must-listen! Kim and Mark grill Kelly on the secrets of her social media success, including:
  • Her content approach and strategies.
  • How she promotes her brand and chooses collaborations.
  • How she balances her life as a global wine adventurer and a full-time social media personality.
  • Don't miss the chance to learn from a true wine industry innovator!

Find Kelly's incredible content on Instagram @kellyaxelrad


Cheers, 

Kim and Mark 

🍷🍷🍷 


Episode 307-Wine Social Media Star Kelly Axelrad by The Wonderful World of Wine (WWW) https://www.thewww.wine/episode-307-wine-social-media-star-kelly-axelrad/