The Master Plan Mission Statement and Vision include the core values and goals that guide community development and decision-making.
Mission Statement
Franklin is an inclusive community that strives to support its citizens, land, and businesses in a sustainable, fiscally responsible manner. We value high quality education, the arts, cultural, historic, and agricultural resources, and the superb delivery of public services, now and into the future, for residents of all ages, abilities, and backgrounds. We are committed to creating a sustainable community by protecting open spaces, recreation, and natural resources while promoting balanced growth that enhances the pluralism of our community. We work to promote various housing opportunities, as well as to attract and retain businesses, both profit and non-profit, that grow our economy, create jobs, and contribute to a vibrant downtown center and community. We continue to work to improve and enhance the safe, healthy, and efficient movement of people and goods within Franklin, and across the regional transportation network, by providing a range of integrated and sustainable transportation options.
Vision
Our vision of Franklin is to be a vibrant, inclusive, pluralistic, innovative, and sustainable community.
Pillar Goals
The six pillar goals, or overarching goals, of the Franklin Master Plan are:
Housing Diversity Complete Neighborhoods Neighborhood Connectivity Vibrant Downtown Natural/Historic Conservation and Accessibility Resource Efficiency
Master Plan Goals
Master Plan Goals are the objectives that a community aims to achieve through implementation of a master plan. The goals are typically broad and long-term in nature, and they guide the implementation of policies and strategies that will help achieve them.
ECONOMIC DEVELOPMENT
1. Work to revitalize Franklin’s Downtown core and adjacent neighborhoods.
2. Support the creation of mixed-use Neighborhood districts throughout Town that integrate small commercial uses near residential areas.
3. Boost tourism by highlighting, enhancing, and expanding amenities, events, and attractions.
4. Build organizational capacity to support and strengthen the Town of Franklin’s business retention and attraction initiatives, activities, and strategies.
5. Encourage the redevelopment of underutilized properties and otherwise explore opportunities to expand Franklin’s commercial and industrial bases.
6. Adopt strategies that will promote workforce development, attract skilled workers to the region and increase employment options for the Town’s current residents.
HOUSING
1. Increase Housing Diversity to encompass a range of housing types, sizes, and price points to accommodate the diverse needs and preferences of residents, including Innovative housing solutions, such as tiny homes, co-housing communities, accessory dwelling units (ADUs), and co-living arrangements, to offer housing options suited to specific needs or lifestyles within the community.
2. Expand and Enhance the Downtown and Neighborhoods by prioritizing them for housing development and investments in neighborhood character that include improving infrastructure, amenities, community engagement, and quality of life for residents.
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Complete 2025 Master Plan report
Town of Franklin Master Plans (prior years)