Wednesday, November 25, 2015

Shades IN Place Inc: We've gone national!!

I had the opportunity to participate in the ribbon cutting when Roger opened his location on Grove St and have been watching his business grow. His message today includes the realization that a Franklin business can gain business via the Internet. Not quite a radical concept but an important one none the less.


We are now Nationwide! Well, Sorta! View on the web

The Blind Spot
'Shady' stories in the life of a Brazilian small business owner
November - 2015

Roger Magalhaes
Shades IN Place Inc.
Owner & Blind Installer

Nothing like the internet to help spreading the word...Read on to find out what happened two weeks ago.


Gone Nationwide
Last week I received a call from Claire. Claire was moving from North Reading to Milford, and needed window coverings for her new home. I have to be honest: I don't receive many phone calls these days. The majority of my inquires are either via email or text. Yes, texting is so popular nowadays and isn't just exclusively for kids anymore.
Anyway, back to Claire. I find that talking on the phone is great, because we can discuss details, get a feeling for what the client really wants, and even schedule a consultation all at the same time...I always like to get an idea of how people found us and because she did not mention it, I asked: "How did you find me Claire?" To my surprise, she said "I didn' daughter in California did."

Right there and then, I knew Claire's daughter in California had found my online reviews. It was one of the best moves I made a couple of years ago. Following the evolution of our society, we barely see or talk to our neighbors or family anymore (sometimes that can be a good thing), but the fact is that many times we have to rely on a complete stranger's experiences before we make our minds when making a purchase nowadays. Especially if the opinions you need are from people across town or even across the country!
Let me give you an example of why reviews are becoming so vital. Would you simply walk into a bookstore and buy just any book on the spot, based on the fact the cover said it was a best-seller? Or would you rather read the reviews and recommendations first, before you make your decision? Yeah, me too.
So today's newsletter has a few key points for you:
#1 - We are in November already, and this week we are celebrating
Thanksgiving. As such, I am humbled and so grateful for our success and your continued support. My company started out back in 2006 as a part time job, then went through the great recession, and I'm proud to say that next year we will be celebrating TEN YEARS in business and I could not do without you and your support. I just wanted to say THANK YOU!
#2 - The only way we can stay around for another ten years without being swallowed up by the big players, is by having the support of happy clients like yourself. Following the trends, I would humbly ask you to post a review of your experiences using our services. There are 3 links below for your convenience. Please use the one that suits you best. Thank you so much, It really does make a difference for us!
But Before I Go... I just started a weekly blog post called Riding Along
. Every week, you will have the opportunity to learn what we did, where we went, and what jobs we performed. We'll even try to make it fun and entertaining sometimes. Curious? Intrigued? Good! Hop on and check it out!
Wishing you and your family a peaceful, thankful, and restful Holiday Season!

What I do...

People don't shop for window coverings often. In fact many haven't 
bought new shades in 15 - 20 years!

My job is to introduce you to the many wonderful features & benefits 
that automated shades have to offer.

As a result you will be able to control privacy, home security (protection) and prevent sun fading via smartphones and tablets whether you are home or away.
Stay IN Touch
postal services: 

Shades IN Place Inc.
76 Grove St. Franklin MA 02038

call / text - 508-904-2108
office - 508-520-6700
shake hands - 76 Grove St Franklin MA 02038
resources - My Power Team
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Shades IN Place | 76 Grove St | Franklin | MA | 02038

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