SAFE Coalition is excited to announce a new partnership with Direct Federal Credit Union as they launch Direct Impact Checking, a checking account that allows members to make a difference simply by using their debit card, at no additional cost to the member.
Through the partnership, everyday purchases made with Direct Impact Checking will help SAFE Coalition offer compassionate, judgment-free support for individuals impacted by substance abuse, mental health challenges, and related concerns.
“Every swipe of a debit card is now a lifeline for someone in our community,” said SAFE CEO Jen Levine. “This program lets people support recovery, mental health, and family services without changing a thing about their daily routine. Direct Federal has stood with SAFE for years, and this takes their commitment somewhere truly new and exciting.”
Through the new checking account, members can select SAFE as the nonprofit they want their everyday banking to support. As they use their Direct Impact Checking debit card, Direct Federal will contribute a percentage toward their chosen nonprofit.
Additionally, Direct Federal is making a donation with each transaction made with a debit card, putting even more dollars toward SAFE’s mission.
“SAFE Coalition is a long-time partner of ours and we are thrilled to continue to support their mission through Direct Impact Checking. Now everyday purchases will help support and empower individuals in their road to treatment and recovery,” said Kristen Johnson, Chief Experience Officer for Direct Federal Credit Union.
For more than 73 years, Direct Federal has supported the communities it serves throughout Massachusetts. Direct Impact Checking builds on that commitment by connecting everyday financial activity with organizations addressing critical community needs.
In addition to the SAFE Coalition, members can choose to support The Ellie Fund, Greater Boston PFLAG or Raising A Reader Massachusetts.
“Community impact doesn’t always have to start with a major donation,” added Johnson. “We wanted to create a program that makes giving part of something people are already doing. With Direct Impact Checking, members choose the organization that matters to them, and their everyday spending can help move that organization’s mission forward.”
Direct Federal will track and share the program’s community impact as participation grows, including funds generated and stories from the organizations and communities benefiting from the program.
Direct Impact Checking is now available through Direct Federal Credit Union. A launch event will be held at Direct Federal’s Needham location on Thursday, September 24.
ABOUT SAFE
SAFE Coalition serves over 50 communities in Massachusetts with substance use and mental health services that close current gaps in care. With programs for teens, support groups for families impacted by substance use, recovery groups, harm reduction education, resources for families in need like a community diaper bank, housing support, and more, SAFE’s services are judgment-free and cost-free to all.
About Direct Federal Credit Union
Direct Federal is a federally insured credit union headquartered in Needham, Massachusetts. Founded in 1953, Direct Federal is committed to helping its members achieve financial well-being while investing in the communities it serves. Through financial education, community partnerships and scholarship programs, Direct Federal has proudly served residents of Middlesex County, Norfolk County and surrounding communities for more than 70 years.
