Friends of Franklin Library: Agenda for February 5, 2014

FOFL Meeting Agenda for Wednesday February 5, 2014
Meeting time: 7PM
Meeting place: Franklin Library, Community Room


Welcome and introductions
Library Director’s report
Comments and updates from the Library Board of Directors
Acceptance of minutes from last (January 8) meeting
Treasurer’s report
Committee updates

• Membership
• Outreach – Facebook/Twitter
• Downtown Partnership

Continuing items

• Memorial Scholarship
• Meetings with MBLC and MFOL representatives
• FoFL Bulletin board content
• Program suggestions
• Passes requested by members

New Items

• Passes requested by members
• Other (open forum)

"not everyone praised the regulations"

Smoking will no longer be allowed at private membership clubs after April 1, when new Board of Health tobacco regulations go into effect. 

Despite opposition from the Franklin Rod & Gun Club, the board adopted the regulation on Tuesday as well as several more restricting the sale of tobacco products in town. 

Beginning April 1, stores, under the regulations, won’t be able to sell blunt wraps — flavored tobacco rolling papers — and four packs of cigars priced under $2.50, aimed at curbing the number of teenage smokers in town.

See more at: http://www.milforddailynews.com/article/20140205/NEWS/140208530/1994/NEWS#sthash.feEOkjVS.dpuf

Franklin, MA - Municipal Building

The proposed (now approved) tobacco regulations can be found on the Franklin webpage here
http://town.franklin.ma.us/Pages/FranklinMA_HealthNews/01C7D47D-000F8513



Prior posts on the regulations as they were announced and discussed at the public meeting in January
http://www.franklinmatters.org/2014/01/single-cigars-account-for-about-80.html

http://www.franklinmatters.org/2014/01/regulations-tighten-towns-rules-on.html

http://www.franklinmatters.org/2013/12/the-regulations-tighten-towns-rules-on.html

Franklin Public Schools: "decision will be made in the morning"

A message from FRANKLIN PUBLIC SCHOOL DISTRICT

Hello

We have had several in inquiries from students and parents as to the decision  to open school tomorrow. The impact of weather on this region is changing. At this time we are not in a position to have accurate information and much will depend on overnight temperatures and when the precipitation begins. The decision will be made in the morning after consultation with public safety officials.

Stay well,
Maureen Sabolinski

From 'Nemo' which buried Franklin in Feb 2013

This e-mail has been sent to you by FRANKLIN PUBLIC SCHOOL DISTRICT. To maximize their communication with you, you may be receiving this e-mail in addition to a phone call with the same message. If you wish to discontinue this service, please inform FRANKLIN PUBLIC SCHOOL DISTRICT either IN PERSON, by US MAIL, or by TELEPHONE at 508-613-1777.

National Grid: Winter Storm Warning

To view this email as a web page, click here.

Winter storm warning National Grid crews are prepared for a winter storm bearing down on the Northeast region tonight and Wednesday, with the most severe weather predicted to occur Wednesday morning. Forecasts are calling for high winds, heavy, wet snowfall and possible ice accumulations along the New England coast that could damage trees and result in power outages. Flooding along coastal areas is also a concern and can cause interruptions in natural gas service. While we have additional crews and equipment resources to restore outages as swiftly as possible, we still advise customers to be prepared for service interruptions. It's a good idea to have a number of working flashlights, at least one battery-operated radio and an extra supply of batteries in your home. A radio is a good way to stay in touch, as National Grid provides news media with timely information regarding service restoration efforts. If you experience a power outage, you can report it in the Outage Central section of our website or by calling 1-800-465-1212. For more information on how you can stay safe, please visit our Storm Safety and Hypothermia pages. How you can stay informed before, during and after the storm In addition to radio reports, National Grid has a number of ways for you to stay connected and informed about service issues and interruptions during storms. You can receive text message alerts and updates by texting the word STORM to NGRID (64743) or follow the storm on your mobile devices by downloading the National Grid mobile app from GooglePlay or iTunes stores. And we also provide storm and restoration updates through Facebook and Twitter. Tips to weather the storm National Grid customers who experience outages should call National Grid's outage line at 1-800-465-1212 immediately to expedite restoration. People who depend on electric-powered life support equipment, such as a respirator, should let National Grid know. To register as a life support customer, call the company's Customer Service Center at 1-800-322-3223. Never touch downed power lines, and always assume that any fallen lines are live electric wires. If you see one, report it immediately to National Grid or your local emergency response organization. Power problems can sometimes interrupt public water supply systems or disable well pumps, so it's an especially good idea to keep a supply of bottled drinking water handy, as well as some canned food. If you lose power, turn off any appliances that were on when the power went off, but leave one light on so you will know when power is restored. If you use a generator to supply power during an outage, be sure to operate it outdoors. Before operating generators, disconnect from National Grid's system by shutting off the main breaker located in the electric service panel. Failure to do this could jeopardize the safety of line crews and the public. NEVER burn wood or coal in an indoor area without proper venting. Portable gas and charcoal grills intended for outside use should never be used indoors, or even inside an open garage. NEVER use your gas range to heat your apartment or house. Your range's oven and top burners are designed to cook your food, NOT to heat your home. Prolonged use can reduce oxygen levels in the home and contribute to unusually excessive levels of carbon monoxide. National Grid Here with you. Here for you.   Connect Now Visit us online at ngrid.com/

This email was sent by: National Grid 40 Sylvan Road Waltham, MA, 02451, U.S.A.

No Finance Committee meeting Tuesday

The Franklin website still shows a Finance Committee meeting for Tuesday evening.  There are no agenda items and the meeting was canceled.

Franklin, MA: Five Year Fiscal Forecast - Draft

This was the draft copy sent to the Town Council on Jan 10, 2014. The 'final' copy is scheduled for discussion at the Town Council meeting on Wednesday evening.

For simplicity, this copy includes the text and not the tables of the forecast itself. The 'final' copy will be published in its entirety.




The full agenda for Wednesday's meeting can be found here
http://www.franklinmatters.org/2014/02/franklin-ma-town-council-agenda-feb-5.html

Franklin Municipal Building

Creating A Video Is Easier Than You Think

Six One Seven Studios February Newsletter Is this email not displaying correctly? View it in your browser. February 2014 • Creating A Video Is Easier Than You May Think • Four Steps To Get You Thinking • Did You Know? Check out our new blog! Click here! Facebook Twitter Many people shy away from video because of the perceived complexity to create them. Here are four steps to get you on your way to creating your own video campaign: 1. What do you want your video to accomplish? The first thing you want to start to thinking about is what you want your video to be used for. Do you wanted more visitors to your website? Do you want people to come into your store? Or, do you want to teach people about your product? There are many reasons your business may need a video - you just have to find it!  To help you answer the question above, write out a list of each feature of your product or service. Next to each feature, list the benefits they provide (and the benefits of those benefits). For example, a graphic designer offers high-quality design services. The resulting benefit is a professional company image. A professional image will attract more customers because they see the company as professional and trustworthy. So ultimately, the benefit of high-quality design is to gain more customers and make more money. Once you have your benefits listed, make a list of people who have a need that your benefit fulfills. For example, a graphic designer could choose to target businesses interested in increasing their client base. While this is still too general, you now have a base to start from. 2. Who is your target audience? Finding your target audience is one of the things you should really spend some time thinking about. Your audience is not everyone. You should narrowly define your audience and then speak directly to them. It helps to listen to your story with your audience's ears.  To do this, answer these simple questions: who are your current customers, and why do they buy from you? Look for common characteristics and interests. Which ones bring in the most business? It is very likely that other people who like them could also benefit from your product/service. 3. What do you want that audience to know, think and feel after they watch your video? Next you will have to talk in a way your viewers can easily get or you're going to lose them. You speak differently when selling to an executive than to the average consumer. You need to appeal to the executive's bottom line and they typically need more detail to make a better buying decision. If you're a new company that nobody has ever heard of, you need them to know why they should use you (or your product) over the competition, rather than going into detail about what you're selling.  As a  general rule, write in a natural and conversational manner, and in a way that you want it to sound. In most cases, "so you're looking for a demo video…" sounds better and more intuitive than "so you are looking for a demo video…" the latter sounds too mechanical and isn't how people naturally speak. Think about your audience when you're writing. Target the right person and cater your video to them. From the very beginning of the video you will want to show them relevance. If you tap into their emotions, they're much more likely to keep watching. If you're taking the emotional route, it could be funny, upsetting, uplifting, or quirky. Whatever emotion, it has to hit hard. When they are done watching your video they should want to know more. 4. What methods could you use to share your video? And the final step once you have completed your video is to share your video. There are endless options to use a video after it is produced but the four most important ones are your website, Facebook, Blogs and YouTube. All of these things are useful tools to boost engagement and drive traffic. Above is a video that used those four steps and was able to create a unique, clever and compelling video. As you watch the video see if you can see how these four steps were followed. After you watch the video you know exactly what they do. They send big files to anyone securely and easily using the web. They knew what the video would accomplish and tapped into the viewers' emotions. The video speaks directly to the consumer and teaches them exactly what their product does in a clever way. So can yours! Since social media has changed marketing, videos have become an important part of any successful marketing campaign. Cross-promoting your videos with all the other content you have is a powerful way to strengthen the different signals you are sending to customers. There is also an important human connection factor that video allows you to tap into. People want to see, relate and ultimately buy from another person. Small businesses and sole proprietorships can leverage this in several ways and more effectively than large companies. Becoming the face of your brand and creating content with you in it can be a game changer! If you are using a well planned video on your website, you'll be able to connect with your audience, 24 hours a day, 365 days a year almost as if you were there! Video marketing is the future of marketing online. From experts who are just starting out to veteran internet marketers who are launching their next and greatest product, using video can work for you to grow your business because video is the best way to captivate, engage and persuade customers, thus increasing lead conversions of casual browsers into paying customers. Six One Seven Studios provides complete video, media and graphic services to help get your project from start to finish. Although, if you asked us what we really do, we help people tell their story. We help them tell it well. We help them tell it powerfully. We help them be noticed. We capture the highest quality images and concepts to make your story stand out. We ensure that every project captures and communicates the right message and gets the right results. www.sixonesevenstudios.com 888-234-0405 hello@sixonesevenstudios.com

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