Friday, September 26, 2025

Over 90K MA Teens Joined Planet Fitness’ Free Summer Program

MORE THAN 90,000 MASSACHUSETTS TEENS PARTICIPATE IN PLANET FITNESS' HIGH SCHOOL SUMMER PASS™ PROGRAM, BUILDING LIFELONG HEALTH AND WELLNESS HABITS THROUGH FITNESS


As participation hits an all-time high, initiative demonstrates teens' commitment to prioritizing mental and physical wellness during summer months


Planet Fitness, one of the largest and fastest-growing franchisors and operators of fitness centers with more members than any other fitness brand, announced that 91,074 high school students across Massachusetts signed up for its High School Summer Pass program this year, logging 463,541 workouts over the course of the summer. 


More than 3.7 million teens ages 14-19 participated in the free summer initiative, completing over 19 million workouts from June through August in Planet Fitness' 2,700+ locations across the U.S. and Canada.

Planet Fitness
Planet Fitness

The unprecedented participation reflects teens' strong desire to stay active and prioritize their wellbeing during a critical time when school is out, and regular fitness programs like gym class and after-school sports are on pause. Planet Fitness is proud to provide the opportunity for millions of teens across the country to exercise in a safe and welcoming fitness environment during the summer months, further supporting their commitment to mental and physical health.


"We're incredibly proud to see such strong participation from teens across Massachusetts this summer," said Bruce Edwards, CEO of Core Development and Management, a local Planet Fitness franchise group. "The High School Summer Pass program provides a free, safe space for teens to stay active, build healthy habits, and grow their confidence. It's inspiring to see the difference we're making in our communities."


As a result of this year's program alone, Planet Fitness has invested more than $168M  in waived membership dues to promote youth health and wellness and improve the physical and mental health of millions of teens.


A survey conducted by Planet Fitness of more than 6,500 participating teens and 4,400 guardians revealed significant positive outcomes from the 2025 program, demonstrating measurable impact across dimensions of teen development: 


  • Building Lifelong Habits: An impressive 93 percent of teen participants report that the program has actively helped them create sustainable health and fitness routines that extend beyond the summer months.

  • Confidence is Climbing: 78 percent of participants report feeling more confident since joining the program, highlighting how a little movement goes a long way.

  • Energy Boost: 80 percent of teens have seen an increase in their energy levels.

  • Meaningful Family Impact: 86 percent of parents report that their teens' participation in the program sparked new, meaningful conversations about health and wellness with their teens.

  • Inspiring Family Fitness: 76 percent of parents report that their teens working out this summer has inspired others in their family to get more physically active.

The High School Summer Pass program's success stems from Planet Fitness' dedication to removing barriers to fitness and creating a high-value, inclusive environment where people of all ages and fitness levels can thrive. By investing in teenage wellness, the Company continues to fulfill its mission of enhancing lives through accessible, high-quality fitness experiences.


For more information about Planet Fitness and to find locations, visit https://www.planetfitness.com/gyms/



About Planet Fitness

Founded in 1992 in Dover, NH, Planet Fitness is one of the largest and fastest-growing franchisors and operators of fitness centers in the world by number of members and locations. As of June 30, 2025, Planet Fitness had approximately 20.8 million members and 2,762 clubs in all 50 states, the District of Columbia, Puerto Rico, Canada, Panama, Mexico, Australia and Spain. The Company's mission is to enhance people's lives by providing a high-quality fitness experience in a welcoming, non-intimidating environment, which we call the Judgement Free Zone®. More than 90% of Planet Fitness clubs are owned and operated by independent business men and women.



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